Research has shown that 44% of hotel bookings in Europe are now made online and 80% of those come via online travel agencies or OTAs. There is no doubt that hotels must focus on this channel to ensure they attract guests, both now and in future.
MICROS Channel Manager provides a single platform for distributing your hotel’s inventory and pricing directly to all of the leading online travel agencies. It can be used alone as an extranet, integrated with your Suite8 property management system, or connected to myfidelio.net to integrate with OPERA.
Having the tools to manage e-distribution is one thing, finding the time to use them effectively is another, especially when you run a busy hotel. This is why we offer consultancy services to help you evaluate your OTA channel and build a strategy to target this important channel as effectively as possible.